Naomi Grabel has been Director of Marketing and Creative Services at Carnegie Hall since 2009. In this capacity, she oversees marketing, ticketing, licensing, e-strategy, brand management, publications development, the volunteer program and retail operations. From 2006–2008, Ms. Grabel was Director, Marketing & Development, for Sydney Opera House, where she led a major re-branding project as well and launched the first-ever philanthropy program for Australia’s leading arts center. Prior to that tenure, she was the Vice President of Marketing and Communications for Philadelphia’s Kimmel Center. Other professional experience includes serving as Managing Director of Philadelphia’s Wilma Theater, Marketing Director of South Coast Repertory in Costa Mesa, CA, and Director of Communications for Houston’s Alley Theater.
Grabel has served on peer review panels for the National Endowment of the Arts and the New Jersey State Arts Council, and was on the Executive Committees of the League of Resident Theatres and of the Greater Philadelphia Theatre Alliance. From 2011–2014, she chaired the board of Doug Varone and Dancers, and from 2009-2011 she served as co-president of the League of Professional Theatre Women, an international service organization promoting visibility and opportunities for women in theatre. She presently serves on the Board of Overseers of the Annenberg Center for the Performing Arts at the University of Pennsylvania, the Board of Audience 360 in New York City, and the Advisory Board of the National Center for Arts Research based at SMU.
She teaches at Yale School of Drama, and has guest-lectured at the Wharton School of the University of Pennsylvania, NYU, Duke University, SMU and Texas A&M. Ms. Grabel is a graduate of Yale School of Drama and the University of Pennsylvania.